By expanding its reach to Nykaa, India’s largest Omnichannel beauty retailer, NARS aims to strengthen its footprint and cater to the growing customer demand for premium and high performing beauty products. 

With its bold, bestselling formulas and cutting-edge artistry, NARS is renowned for cult-classics like Light Reflecting™ Foundation, Orgasm Blush, Natural Radiant Longwear Foundation, and Radiant Creamy Concealer—all of which will now be easily accessible to Indian consumers through Nykaa's expansive platform.

Speaking on this partnership, Sanjay Sharma, India Country Head, Shiseido Group says “Partnering with Nykaa marks a significant milestone for NARS in India as we continue to expand our reach and strengthen our presence in this dynamic market. This collaboration aligns with our vision of creating meaningful touchpoints for consumers, ensuring greater accessibility to our products and allowing them to discover, experience, and embrace NARS’ artistry-driven approach to beauty. NARS has always been about empowering individuals to express themselves through artistry, and we believe this partnership will inspire and connect with an even broader audience of beauty enthusiasts across India.”

Anchit Nayar, Executive Director and CEO, Nykaa Beauty, said "At Nykaa, we are committed to bringing the finest beauty brands that resonate with our consumers’ desires for innovation and excellence. NARS, known for its bold artistry and timeless products, is a brand we’ve long admired. We're thrilled to introduce NARS to our platform, confident that it will inspire  consumers to embrace their unique beauty and push the boundaries of self-expression."

With this launch, NARS continues to deliver its innovative, rule-breaking beauty solutions to the dynamic Indian beauty landscape, empowering consumers to experience the brand’s artistry and excellence like never before.

NARS is available on the Nykaa website, app and select retail stores across India.

Shop here: Discover NARS on Nykaa

Disclaimer: Only the headline of this story has been edited by our team. The content remains auto-generated from a syndicated feed provided by a News agency. Any legal liability associated with the content rests solely with the News agency.

Founded by Hrithik Agarwal in 2021, this platform has significantly expanded across major cities in different states of India including Maharashtra, Karnataka, Rajasthan, and Goa, with plans of future expansion in Delhi, Uttarakhand, etc. Avena has established itself as a trusted service provider for property users and owners, with their hassle-free solutions and 24×7 customer support.

The platform differentiates itself within the hospitality market with its unique offering. Avena gives owners minimum guaranteed rent and a 60% profit share. At the same time, Avena takes care of the operational aspect of the entire process from bookings to property management.

“Our vision for Avena was to simplify property management for owners that would allow them to maximise their returns.”, shares founder Mr. Agarwal. He adds, “We try our best to keep a transparent approach, with guaranteed earnings and property protection. That seems to have truly resonated with the needs of property owners in India.”

Avena strives to remain transparent and convenient for property owners and renters. The Avena app allows property owners to track guest details, booking information and payments through a clear dashboard. Real-time information and updates are all sent through the mail. The platform also promises a unique damage replacement policy, giving property owners some peace of mind regarding the property's maintenance.

“Partnering with Avena has been the best decision to diversify my earnings. Their app is convenient and allows me to control the entire process without the hassle of marketing and operational procedures. That saves a lot of time.”, shares one property owner at Avena.

Avena also caters to the needs of their guests by ensuring consistency in providing high-quality experiences across all of their properties. They are provided comfortable experiences even at competitive rates. The diverse portfolio of platforms, including cosy apartments and luxury villas, ensures that customers’ varied budgets and preferences are met.

As Avena proceeds to expand its property portfolios, it continues to emphasise the promises of hassle-free management, guaranteed return and quality experiences for property owners and users.

Disclaimer: Only the headline of this story has been edited by our team. The content remains auto-generated from a syndicated feed provided by a News agency. Any legal liability associated with the content rests solely with the News agency.